ATLANTA QUALITY ASSURANCE ASSOCIATION

Next Meeting - August 12, 2014

Ensuring Your Apps Earn Applause from Your Users and Envy from Your Competitors
Speaker: Matt Johnston, Applause

Ensuring Your Apps Earn Applause from Your Users and Envy from Your Competitors
The stakes in today's apps economy are very high, with thousands of apps vying for the limited space with users. Organizations must ensure that their apps work as intended from day one and to do that must implement a successful app quality strategy that leverages in-the-wild testing and takes into account your users' points of view. Matt Johnston describes how to create and implement a tailored app quality to boost app success, improve user experience and help your apps beat the competition. Johnston will provide strategies, tips, and real-world examples and advice on topics ranging from fragmentation issues, to the different problems inherent in web, mobile and now wearable apps.

RSVP on Lanyrd.com here: lanyrd.com/cxzfz

MEETING AGENDA:
   6:30 – 7:00  Networking & Refreshments
   7:00 – 7:15  Welcome and Job Announcements
   7:15 – 8:15 Presentation. The last 15 minutes is for Q&A    8:15 – 8:30  Networking

MEETING LOCATION:
  Northpark Town Center
  1000 Abernathy Road NE
  Building 400
  Atlanta, GA 30328

Location Directions: http://www.northparktowncenter.com/Directions.axis

Attendees should park in Visitor Parking, check in with Security, and then take the elevator to the 3rd floor. The meeting is in the Northpark Conference Center, 3rd floor, Georgia conference room.

Visitors will be charged a $10 fee for attending meetings. AQAA members, recruiters, sponsors and guests of the speaker are excluded from this charge. If you have any questions please contact .

About the Speaker:
With more than a decade of marketing experience at companies ranging from early-stage startups to publicly traded enterprises, Matt Johnston leads marketing, community management and organizational strategy efforts at Applause. As Chief Marketing & Strategy Officer, he leads the company's large-scale initiatives around expansion and partnership formation. He also oversees awareness of the Applause brand and management of the company's global community of professional software testers.Prior to joining Applause, Matt served as VP of Marketing at crowdsourcing pioneer, OnForce. Before that, he was the Director of Marketing at Mimeo.com and worked at Herman Miller as a commercialization strategist. Matt earned a B.A. in Marketing from Calvin College, as well as an MBA in Marketing & Technology from New York University's Stern School of Business. Matt is a frequent speaker at top technology and mobile conferences, including STARWEST, CTIA, Mobile App World, FutureM and Enterprise 2.0.



Upcoming Meetings

About Us

The Atlanta Quality Assurance Association (AQAA) was founded in 1984 with the belief that no one company or individual can learn everything that is needed to assure a Quality Environment. AQAA is a not-for-profit organization which is organized to share state-of-the-art Quality Assurance methods, tools and techniques among its members. Our membership is comprised of professionals working primarily in the information systems industry. The AQAA is a Quality Assurance Institute (QAI) Federation Chapter.

Purpose/Mission

To provide local interaction among member organizations in the Atlanta Area, to mutually support each other and to supplement the exchange of information about Quality Assurance, Software Testing, and Total Quality Management.



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AQAA Meeting Dates for 2014
  • August 12, 2014
  • September 9, 2014
  • October 14, 2014
  • November 11, 2014
  • December 9, 2014

For speaker requests and ideas please contact our

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